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Full Title: AMD, Mark Knopfler And Crowfly Are Brothers In Arms On Live Music Offering
-Mark Knopfler’s Shangri-La
Tour concerts recorded live on AMD64 technology, available for download
on new live music service from Crowfly-
NASHVILLE, TENNESSEE -- July 13, 2005 --AMD
(NYSE: AMD) announced today that live musical performances from Mark
Knopfler and his band on their current Shangri-La world tour recorded
on AMD64 technology will be available to purchase and download from
Mark Knopfler’s Web site at www.mark-knopfler.com.
These performances are the first live concerts to be offered via
Crowfly Live, a new online service from Crowfly Digital Entertainment,
a Nashville-based company focused on providing premium live music
recordings directly to music fans.
Twelve shows previously recorded on Knopfler’s current tour
will be available for download immediately. Mark Knopfler and band are
performing live at the historic Ryman Auditorium in Nashville tonight,
and this show and subsequent performances will be recorded on AMD64
technology running Yamaha/Steinberg’s Nuendo audio software on the
Windows
XP Pro operating system and are expected to be available for download
within days. Chuck Ainlay, AMD64 Masters Group member, audio industry
veteran and co-producer of Mark’s records is supervising the mixing and
mastering of the live recordings also using AMD64 technology.
AMD’s relationship with Mark Knopfler, world-class musician and former
Dire Straits frontman, began with the recording of Knopfler’s latest
record Shangri-La co-produced by Chuck Ainlay. Shangri-La was recorded
and mixed on dual AMD Opteron™ processor-based digital audio
workstations (DAWs), meeting Knopfler’s well-known high standard for
pristine audio quality. Knopfler also uses AMD64-based DAWs in his new
British Grove studio in London and is touring the world with an
AMD64-based DAW to capture the magic of his live shows. Dire Straits’
classic "Brothers In Arms" was recently re-mixed for 5.1 surround sound
by Ainlay on an AMD64-based DAW.
"I have never objected to fans recording performances for
themselves. However, with this new technology we are in a position to
make available to our audiences something of the highest quality they
can keep as a lasting souvenir of the night," expressed Mark Knopfler.
"There’s a certain magic that happens during live musical
performances – especially at a Mark Knopfler show - that has been hard
to consistently capture due to the expense and hassle of deploying
traditional recording technology," said Charlie Boswell, director of
Digital Media and Entertainment at AMD. "AMD64 technology is changing
the landscape of audio recording because it meets strict standards of
top pros like Mark Knopfler. AMD-powered digital audio workstations are
easily portable, readily available and affordable for musicians whether
playing in garages or concert halls."
"We believe AMD, Mark Knopfler and Crowfly have a kindred
spirit about delivering the highest possible quality live music content
directly to the fans," said Eric Geadelman, principal founder of
Crowfly.
Source: AMD Press Release
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